Selected work

Ideas translatedinto environments.

Public-safe examples of completed work across academy building, coach development, operations and performance. No current club or player information is included.

01Academy development

Building a development pathway from the ground up

Founded and led an academy that grew from three players to more than 120, supported by a four-coach team. Designed the ages 3–18 pathway, age-phase methodology, game models, IDPs and review processes needed to make growth sustainable.

Player pathwayMethodologyProgramme leadership
Headline evidence3 → 120+ players
02Coach development

Creating a shared standard for coaching practice

Designed a Coach Competency Framework connecting observation, self-reflection, feedback and action planning. The purpose was not uniformity; it was a shared language for better conversations about coaching quality.

Coach observationFeedbackCPD
Headline evidence360° framework
03Academy operations

Turning an operational review into clearer delivery

Reviewed an international academy operation and translated findings into clearer expectations, responsibilities and working practices. The focus was consistency between the intended programme and the experience delivered to players and families.

AuditStandardsAlignment
Headline evidenceStandards reset
04Performance development

Connecting analysis to practical coaching priorities

Used performance analysis and targeted practice to address attacking efficiency within a senior-team environment. The recorded scoring-efficiency improvement reinforced the value of a clear problem, relevant practice and consistent review.

AnalysisPractice designReview
Headline evidence15% improvement

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